Stats Made Easy

Practical Tools for Effective Experimentation

Sunday, July 09, 2006

Why no one wants to monkey around with how things have always been done

I came across this story in an e-zine from a technical society. It appears elsewhere on the internet with no documented source so I feel free to pass it along.

Three monkeys are locked into a room that contains a banana suspended from a rope. The dominant monkey grabs the banana, which triggers an icy shower. The other monkeys make the attempt with similar results. Finally all three of them give up on eating the banana. Then one of monkeys leaves and another comes in to replace it. The new arrival immediately makes a move for the banana. Naturally the other two monkeys react violently to prevent this. The new monkey soon learns not to try eating the banana. Another of the original monkeys departs and a replacement arrives. It too is made forcefully aware of the no-banana rule. Finally, the last of the original monkeys departs. The new monkey who arrives is quickly convinced to comply with the rule that no matter how tasty the banana looks, and how easy it could be grabbed, it must not be touched. None of the remaining monkeys know what will happen if they try to eat their favorite food, but the prevailing culture prohibits it even being considered.

Does this story not provide some food for thought about experimenting on how things have always been done? Be careful though, you might earn a cold shower (or worse) for the attempt! Worse yet, you will very likely discover that the banana can be plucked, but those in power will get to eat it. Make sure you at least get a taste for being the one who questions the status quo.

Tuesday, June 20, 2006

Dewar's master blenders make monkey out of clueless mixer

I've just capped off two weeks in Great Britain by touring Dewar's
World of Whiskey
at their Aberfeldy Distillery in Scotland. They
let me taste their famed White Label blended brand, which
according to Dewar's "Never Varies." I must say that I could not
tell the difference of it versus their Aberfeldy Single Highland
Malt or the 12 year old Special Reserve -- they all burned me
through and through (I do not normally drink hard liquor). This
lack of subject matter knowledge may explain why I flunked Dewar's
computerized blending challenge and prompted the software to say
that my whiskey would be good for "stripping paint" and that "a
monkey could do better and would probably be easier to train!" If
only I had brought my computer along to use Design-Expert
software's marvelous statistical mixture design features. It
would have helped me match White Label with the correct blend of
the six components: Highland earthy malt, Island salty malt, Islay
peaty malt, Lowland malt, Speyside sweet malt and the spirit base
-- raw grain whiskey. I wonder how long it would take a monkey to
uncap a beer -- I think I could top it at this task. Anyways,
after this debacle trying my hand at blending whiskey, I may have
a brew or two.